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Design Culture Co
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About

Behind every great building is a strong concept and a smart plan. Your business deserves the same level of design thinking and strategic intent.

 At Design Culture Co, we specialise in providing architects and designers  with the strategic tools and insights needed to navigate business challenges and achieve sustainable growth. Our tailored services focus on enhancing your practice's operations, market positioning, and financial performance.

Working with Jacqui Kirk has been an absolute pleasure. Jacqui's business knowledge, coupled with her ability to communicate effectively, made her a wonderful coach for our business. She helped us to conduct a thorough business review, identify our strengths and weaknesses, and set realistic goals


Peter Knights, TaylorKnights

I've had the joy of working alongside Jacqui as a valued business coach.She has been instrumental in helping architects build stronger, more profitable practices through strategic guidance and industry-savvy insights.Jacqui truly goes above and beyond to empower architects and drive lasting impact.


Bec Kempster, Co-Founder Archibiz

I was coming back from our first Board meeting of 2025 and thinking of where I was at this time last year which prompted me to email you to say thank you for your help in getting me here!


Christina, London, 1:1 coaching

About jacqui

Working Together

Jacqui Kirk is a coach & mentor and provides business education and support to architects and designers. She brings over 20 years working in the architecture industry, starting out at Hayball in Melbourne, before relocating to London where she spent 10 years, notably as a Director and Shareholder for now Studio Moren.
 

As a business leader she has developed expertise across all design support areas including client management, marketing, business development, HR and recruitment, building team culture and was responsible for growing and leading an interior design division. She has worked on projects and with clients globally to include Europe, Middle East, Africa and Australia.
 

Jacqui delivers a unique combination of practical architecture expertise with objectivity and clarity to assist architects build and grow thriving and profitable practices.
 

About KATE

Working Together

  Kate completed a BA in Interior Architecture and gained industry experience at The Buchan Group before moving to London and joining Rogers Stirk Harbour + Partners. 


Her interest and passion for people led her to a career in recruitment, where she has spent the last 16 years, most notably as Managing Director of Bespoke Melbourne, where she was responsible for growing the company into one of Australia’s most well-known recruiters specialising in architecture & design. 


Kate brings incredible industry expertise in building teams, personal development & growth, leadership and most importantly, understanding what it takes to run a successful business.
 

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